Excerpt: Psilocybin, better known as the stuff that makes mushrooms magic, is the next big wellness industry—and a new frontier for mental health. If you hadn’t noticed psilocybin’s move toward the mainstream, a company like Numinus will come as a surprise. Led by founder and CEO Payton Nyquvest, Numinus is a brand-fantasy of the next iteration of wellness: clean, straightforward, empathetic, inclusive and self-aware. It’s one of several Canadian companies—Field Trip Health and Wellness among them—ready to capitalize on psilocybin. Its head office in Vancouver’s Gastown may look like any random vegan café, but instead of cookies, it has ketamine—currently the main psychedelic legally used in therapy in Canada.
Article Link: Macleans
Date: January 20, 2023
